Iss Pyaar ko kya naam doon is a romantic comedy drama. It was directed by the team of Nassar Parvez, Maan Singh, Arshad Khan and Lalit Mohan. The popularity of the show was so much so that the makers had to launch a miniseries of 8 episodes on Hotstar called Iss Pyaar ko kya naam …
Why Should TRP be the sole method of analyzing the show on TV in social media age?
TRP (Television Rating point) is rating system to gauge the popularity of TV program. It indicates the percentage of target audience reached by a campaign or advertisement through a communication medium. In earlier time major chunk of the audience preferred to watch TV program through the traditional mode. TRP method was first used by Doordarshan …